Social media remains an evolving aspect of our daily lives in addition to being a part of our businesses. This two-day course is designed for people who have some familiarity with social media already. Participants will learn to develop a social media marketing plan as a part of their overall marketing strategy, determine who should be on their team, and choose how they will measure what is taking place. In addition, we will explore some of the major social media sites and look at how specialty sites and social media management tools can take their social media marketing to the next level.<\/p>\n\n\n\n
What Will Participants Learn? What Topics are Covered? What\u2019s Included? Social media remains an evolving aspect of our daily lives in addition to being a part of our businesses. This two-day course is designed for people who have some familiarity with social media already. Participants will learn to develop a social media marketing plan as a part of their overall marketing strategy, determine who should […]<\/p>\n","protected":false},"author":1,"featured_media":1141,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[3],"tags":[],"class_list":["post-284","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-internet-marketing"],"_links":{"self":[{"href":"https:\/\/stellarconsultingandtraining.com\/wp-json\/wp\/v2\/posts\/284","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/stellarconsultingandtraining.com\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/stellarconsultingandtraining.com\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/stellarconsultingandtraining.com\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/stellarconsultingandtraining.com\/wp-json\/wp\/v2\/comments?post=284"}],"version-history":[{"count":1,"href":"https:\/\/stellarconsultingandtraining.com\/wp-json\/wp\/v2\/posts\/284\/revisions"}],"predecessor-version":[{"id":285,"href":"https:\/\/stellarconsultingandtraining.com\/wp-json\/wp\/v2\/posts\/284\/revisions\/285"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/stellarconsultingandtraining.com\/wp-json\/wp\/v2\/media\/1141"}],"wp:attachment":[{"href":"https:\/\/stellarconsultingandtraining.com\/wp-json\/wp\/v2\/media?parent=284"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/stellarconsultingandtraining.com\/wp-json\/wp\/v2\/categories?post=284"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/stellarconsultingandtraining.com\/wp-json\/wp\/v2\/tags?post=284"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}
<\/strong>\uf0fc Describe the value of social media to their marketing plan
\uf0fc Create and launch a social media marketing plan
\uf0fc Select the right resources for a social media marketing team
\uf0fc Define how to use social media to build an internal community
\uf0fc Use metrics to measure the impact of a social media plan
\uf0fc Manage difficult social media situations
\uf0fc Describe features of some of the key social media sites, including Facebook, LinkedIn, and Twitter
\uf0fc Decide whether a blog adds value to a social media plan
\uf0fc Speak about specialty sites and social medial management tools
\uf0fc Stay on top of social media trends and adjust their plan as the online world evolves<\/p>\n\n\n\n
<\/strong>\uf0fc What is social media?
\uf0fc Understanding the marketing mix
\uf0fc Developing a social media plan
\uf0fc Building your social media team
\uf0fc Using social media to build internal communities
\uf0fc Analyzing your impact with metrics
\uf0fc Keeping on top of the trends
\uf0fc Damage control
\uf0fc Using Facebook, LinkedIn, and Twitter
\uf0fc Building a blog or vlog (including using YouTube)
\uf0fc Using specialty sites (e.g. Pinterest and Yammer)
\uf0fc Using social media management tools
\uf0fc Launching your plan<\/p>\n\n\n\n
<\/strong>\uf0fc Instruction by an expert facilitator
\uf0fc Small, interactive classes
\uf0fc Specialized participant manual and course materials including a pre-assignment and a post-assignment
\uf0fc A personalized Certificate of Completion<\/p>\n","protected":false},"excerpt":{"rendered":"